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June 13, 2008, Newsletter Issue #136: Getting your Book into Gift Stores
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Tip of the Week
Want a great book marketing tip? Seek out gift stores in hospitals, colleges and universities, small card outlets, mom and pop stores, theme parks, restaurants, museums, and other tourist attractions. Your self published book may be sold through the book trade and through the gift trade.
*Most of the 150,000 gift stores in the US are mom-and-pop independents. The challenge is to get your book into these unrelated outlets.
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