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E-books are a good way of creating interest in your book. You can choose to have a short version of your book, sample chapters or excerpts to make readers want to get the full product. There are several sites which offer e-book self-publishing and make e-books available at a low price that is attractive to potential buyers. Another way to use an e-book to create a buzz about your self published book is to give it away for free to newsletter subscribers. You can also make it available to other newsletter publishers to give away to their subscribers, reaching a wider audience of people who might buy your book.