June 16, 2006, Newsletter Issue #36: Don't Spend a Fortune on an Effective Press Release

Tip of the Week

Some people think they have to hire an expensive PR firm to help market their book. However, there is no need to spend thousands of dollars with a PR agency on an effective press release. You can do your own effective book marketing quite easily.

Contact online press release experts for help with writing and distributing new book press releases. They will fine tune your release and make sure it gets to the right media—all for much less than a conventional PR agency.

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Carma Spence-Pothitt