March 21, 2008, Newsletter Issue #124: Downloading a Book via the Internet

Tip of the Week

Another smart book marketing tip is to utilize the Internet. The Internet is a wonderful communication channel and a wonderful marketing tool. Publishers often use the web to display their catalog of books and to sell those books in both paper editions and in electronic versions online.

*Customers can also unlock and access an online edition instantly after paying a set fee.

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Lynda Moultry