A great book marketing tip you can look to for help with book marketing strategies is to pick up a copy of "1001 Ways to Market Your Book" by John Kremer. You can find this book by doing a simple search for it on Google, or at JustBookz.com (it sells for around $20 and will provide you with plenty of self publishing ideas to help you the learn the art of book promotion). It will also give you countless ideas on how to market your self published book. With over 700 pages, this book has something for everyone -- from author to publishers and beyond.