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Self publishing, the act of diverting artistic talents around the agents and traditional publishing mills, has risen to an almost unheard of level of popularity. Many artists are choosing to retain creative control and assume a larger share of the financial burden in order to more easily get their work out there. This can be said of books, comics, and even magazines.
There are a few ways to self publish your magazine:
Being that self publishing is a business decision, one must maintain awareness of what their choice to self publish will cost. By researching the different self publishing options in the area, and online, you should be able to get an idea of the sort of investment you will be required when you make your initial order.
After you've decided from where you will self publish, you should make the decision on the size of your self publishing order. For many first time publishers they tend to over estimate what they will need. Taking a realistic inventory of the number of magazines you are likely to sell can save hundreds of dollars on the back end. It is always better to order more magazines as demand rises than be stuck throwing away old ones.
The last thing you need to be aware of when self publishing is that you are also the sole distributor. You do not have the backing of an agency or publishing house to get your name out there. Because of this you will be the one that is lugging the magazines all over the city, trying to get the word out.
With the right mindset self publishing can be the right choice for you!
|Jennifer Mathes, Ph.D.|